'In other parts of India, people may feel their religious identity is more important, but here in Assam, we are Assamese first and then, anything else. So, we are against this CAB (now CAA). It will hurt the interests of us Assamese'
Celebrities will become more responsive to consumer concerns about the brands they endorse.
'Who will cast me?'
'It's all about how many Instagram followers you have, which ramp you're walking on,' the actress who is sensational in Sacred Games tells Rediff.com's Ronjita V Kulkarni.
Despite the onslaught of international brands -- Coke and Pepsi -- the fizz has not gone out of India's very own cola brand, Surajeet Das Gupta.
The farmers of Khentia are now working in tandem with the IIT team.
The year 2017 could be the third year of a double-digit growth in arrivals from China after years of low single-digit growth
Dabur has launched 44 products during the year.
Patanjali continues to take its peers head on.
During his time as executive chairman, the company's net revenues grew 17-fold to Rs 42,777 crore and profit after tax nearly 40 times to Rs 10,289 crore. Total shareholder returns grew at a compounded annual rate of around 20%. Besides numbers, his biggest achievement was to transform ITC from a cigarette company to a diversified enterprise.
Nestle desires to relaunch Maggi by the end of this year.
Or it could lose you one, says Samali Basu Guha.
Jyoti Punwani pays tribute to Syed Feroze Ashraf, the eternal do-gooder who changed the lives of many children.
'With enjoyable physical activity, stress release quality sleep and the right diet, we can reverse the metabolic damage which is wreaking havoc in the world and especially in India.'
Consumer goods major Hindustan Unilever on Monday posted a 21.91 per cent increase in net profit to Rs 1,062.31 crore in the quarter ended December 31 on robust sales across businesses.
The airline pitches its product and service, keeps silent about price in a new campaign as it looks to win over young business travelers.
Maggi banned in Delhi for 15 days.
Lessons Nestle must learn from its big mistakes
Initially, hair care products such as Vatika hair oil and shampoos, Meswak toothpaste, Chyawanprash and honey would be made available.
Endorsements from actors like Amitabh Bachchan and Surya marks Heinz's renewed bid for a market dominated by Horlicks.
Help came from Sanjeev Bikchandani, founder and executive vice-chairman of Info Edge, the main investor in Zomato.
Ramdev's company remains a dominant player in the naturals space, but products of rivals are also gaining popularity.
Vikram Kothari, managing director of Rotomac Pens, is now fighting a battle that might be difficult to win.
If the Puja as a brand can be marketed more effectively outside Bengal, even overseas, it might do wonders for the economy, says Atanu Biswas.
The BJP has arranged 12 special trains and around 5,000 vehicles to transport people to the Palace Grounds in Bengaluru to attend Narendra Modi's rally. Vicky Nanjappa reports
Brands in India are finding newer, more innovative ways to engage with a wider audience during festivals. But they still have a long way to go before they match global campaigns.
In the coming months, Lever Ayush will venture into categories beyond soaps, shampoos, toothpastes, lotions and moisturisers, its current segments of operation, as it seeks to give the brand a horizontal push.
This week's collection of stories that prove we live in a truly mad, mad world.
Want a detox from the city crowds? Visit Dharamkot and watch the glorious sunset!
The website has the address and contact numbers and email IDs of 69 branch offices of Saradha Group spread across West Bengal, Tripura, Odisha, Assam and New Delhi.
Sahara group, whose legal battle with Sebi continues in Supreme Court over refund of over Rs 20,000 crore (Rs 200 billion) to investors, has made a surprise announcement of plans being afoot to hire over 56,000 new employees this year along with investments to the tune of nearly Rs 32,400 crore (Rs 324 billion).
A recent survey revealed that 46 percent of girls and 30 percent of boys in the US, most of who are in their teens smoke to control their weight.
From opening an account in a local bank to looking for festive and student discounts, here are some surefire ways you can save money on your education trip abroad.
And the reason has everything to do with box office collections, says Vanita Kohli-Khandekar.
The Rs 2,000-crore Patanjali, looking to grow its turnover two-and-a-half times in FY16.
Several promoters of suspended companies have floated new entities or taken board seats in other listed companies, which are functional, trading
For Keya Sarkar it HAD TO BE a Maruti because that was the only company with a service centre in Santiniketan. Until even that ceased to exist.
Global sales made via mobile devices are expected to top $638 billion.
Senior science journalist, Dinesh C Sharma told rediff.com that the way ahead would require higher public awareness and discourse on these factors and building advocacy for reversing such government policies
A summary of sports events and persons who made news on Monday.
